ProRail has collaborated with Rail Cargo, Evofenedex, the Port Authority, Rail Innovators Group, and Swietelsky to launch a campaign aimed at positively promoting rail freight transport. This initiative aims to unite stakeholders in the Dutch rail freight sector. Together, they have developed an annual plan, including a communication calendar.
In the Annual Plan, the focus is on the platform The Future is Ours and the website Infra op Orde.This approach ensures that the future-oriented message is communicated with one voice and from one source. Through this platform and upcoming events, current news and relevant information for the sector are shared monthly. The team meets once a month to monitor the progress and results of the campaign.
Check out https://infraoporde.thefutureisours.nl/